Privacy Policy

Last updated: March 15, 2025

At sorevalquix, we understand that your privacy matters. This comprehensive policy explains how we collect, use, protect, and manage your personal information when you interact with our market analysis platform. We're committed to transparency and giving you control over your data.

Information We Collect

When you use our platform, we collect various types of information to provide you with accurate market analysis and personalized insights. Here's what we gather:

            Personal Information: Name, email address, phone number, business details, and billing information when you register or subscribe to our services.
          

Data Type	Purpose	Retention Period
Account Information	Service provision and account management	Duration of relationship plus 7 years
Usage Analytics	Platform improvement and personalisation	24 months from collection
Financial Data	Billing and payment processing	7 years as per Australian tax requirements
Communication Records	Customer support and service quality	3 years from last interaction

We also collect technical information such as IP addresses, browser types, device information, and usage patterns. This helps us understand how you interact with our platform and identify areas for improvement.

How We Use Your Information

Your information serves specific purposes that directly benefit your experience with our platform:

Market Analysis Delivery: We process your data to generate personalized market insights and business intelligence reports tailored to your industry and interests.
Platform Customisation: Your usage patterns help us customize dashboards, recommend relevant content, and improve your overall user experience.
Communication: We send important updates about market trends, platform changes, and your account status. You can opt out of marketing communications at any time.
Security and Fraud Prevention: We monitor account activity to protect against unauthorised access and ensure platform integrity.
Compliance: We maintain records as required by Australian financial services regulations and tax obligations.

Important Note: We never sell your personal information to third parties. Any data sharing occurs only under the circumstances outlined in this policy and with appropriate safeguards in place.

Your Rights Under Australian Privacy Law

Under the Privacy Act 1988 (Cth) and Australian Privacy Principles, you have several important rights regarding your personal information:

Access Your Data

Request copies of all personal information we hold about you. We'll provide this within 30 days of your request, subject to identity verification.

Correction Rights

Ask us to correct inaccurate or outdated information. We'll update your records promptly and notify relevant third parties if necessary.

Data Portability

Request your data in a commonly used electronic format, allowing you to transfer it to another service provider if desired.

Deletion Requests

Request deletion of your personal information, subject to legal retention requirements and legitimate business needs.

Processing Restrictions

Request limitations on how we process your data, particularly for marketing purposes or data quality concerns.

Complaint Rights

Lodge complaints about our privacy practices with us directly or with the Office of the Australian Information Commissioner (OAIC).

To exercise any of these rights, contact our Privacy Officer using the details provided at the end of this policy. We may need to verify your identity before processing requests to protect your personal information.

Data Security and Protection

We implement comprehensive security measures to protect your information against unauthorised access, alteration, disclosure, or destruction:

Encryption: All data transmissions use TLS 1.3 encryption, and sensitive data is encrypted at rest using AES-256 standards.
Access Controls: Role-based access ensures only authorised personnel can access personal information, with regular access reviews and updates.
Infrastructure Security: Our systems are hosted in SOC 2 Type II certified data centres with 24/7 monitoring, redundant power supplies, and physical security controls.
Regular Audits: We conduct quarterly security assessments and annual penetration testing to identify and address potential vulnerabilities.
Incident Response: We maintain detailed incident response procedures and will notify affected users within 72 hours of discovering any data breach that may pose risks.

Employee Training: All sorevalquix staff undergo regular privacy and security training, and those handling personal information sign additional confidentiality agreements.

While we implement robust security measures, no system is completely foolproof. We encourage you to use strong, unique passwords and enable two-factor authentication on your account for additional protection.

Third-Party Services and Data Sharing

We work with carefully selected service providers to deliver our market analysis platform. Here's how we manage third-party relationships:

Payment Processors: We use certified payment gateways that comply with PCI DSS standards. They process payment information but don't store your full credit card details.
Cloud Services: Our platform utilises Australian-based cloud infrastructure providers who maintain ISO 27001 certification and comply with Australian data sovereignty requirements.
Analytics Partners: We share anonymised, aggregated data with research partners to improve market analysis accuracy. Individual users cannot be identified from this data.
Legal Requirements: We may disclose information if required by Australian law, court orders, or regulatory requests from ASIC, ATO, or other government agencies.

All third-party service providers sign data processing agreements that require them to protect your information according to our standards and use it only for specified purposes.

International Transfers: Some of our technology partners are based overseas. When we transfer data internationally, we ensure appropriate safeguards are in place, including adequacy decisions or standard contractual clauses.

Cookies and Tracking Technologies

Our platform uses various technologies to enhance your experience and gather insights about platform usage:

Essential Cookies: Required for platform functionality, including login sessions, security features, and user preferences. These cannot be disabled.
Analytics Cookies: Help us understand how users interact with our platform, which features are most popular, and where improvements are needed.
Performance Cookies: Monitor system performance and load times to ensure optimal user experience across different devices and browsers.
Preference Cookies: Remember your settings and customisations to provide a personalised experience on return visits.

You can control non-essential cookies through your browser settings or our cookie preference centre. However, disabling certain cookies may limit some platform features and functionality.

We don't use third-party advertising cookies or sell your browsing data to advertising networks. Our focus remains on providing valuable market analysis rather than advertising revenue.

Data Retention and Deletion

We retain your information only as long as necessary for the purposes outlined in this policy or as required by Australian law:

Active Accounts: Personal and usage data is retained while your account remains active and for 12 months after account closure to allow for reactivation.
Financial Records: Billing and payment information is kept for 7 years to comply with Australian Taxation Office requirements.
Legal Compliance: Some data may be retained longer if required for ongoing legal proceedings or regulatory investigations.
Anonymised Data: We may retain anonymised market data indefinitely for research and platform improvement purposes, as this data cannot identify individual users.

Automatic Deletion: We've implemented automated systems that regularly review and delete data that has exceeded its retention period, ensuring we don't keep information longer than necessary.

When we delete your data, we use secure deletion methods that make the information unrecoverable. This includes removing data from backup systems within 90 days of the primary deletion.

Changes to This Policy

We review and update this privacy policy regularly to reflect changes in our practices, technology, and legal requirements. Here's how we manage updates:

Notification: We'll notify you of significant changes via email and prominent notices on our platform at least 30 days before changes take effect.
Version Control: Each version of our privacy policy includes an effective date and summary of changes for easy comparison.
Continued Use: Your continued use of our platform after policy changes indicates acceptance of the updated terms.
Objection Rights: If you disagree with policy changes that materially affect how we handle your data, you can object or close your account before the changes take effect.

We archive previous versions of our privacy policy for reference and maintain a change log that details all modifications over time.

Privacy Enquiries and Contacts

If you have questions about this privacy policy or want to exercise your privacy rights, our Privacy Officer is here to help:

Privacy Officer
sorevalquix Market Analysis Platform
3 Elm Gr, Armadale VIC 3143
Australia

Email: privacy@sorevalquix.world
Phone: +61 7 4232 1298
General Enquiries: info@sorevalquix.world

We aim to respond to all privacy enquiries within 5 business days. For complex requests, we may need up to 30 days and will keep you informed of our progress.

External Complaints: If you're not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or 1300 363 992.